Local study of reading habits

Responsible research principal(s) for data included in the collection

Description

To monitor the development of newspapers among the Swedish population, especially their role in relation to other media, a research program named Dagspresskollegiet was set up in 1979. Dagspresskollegiet was founden by the Association of Swedish Newspaper Publishers and located at the Göteborg University. The purpose for Dagspresskollegiet as a program, is to do long-term research and illustrate the national press and it's development in Sweden from a readers point of view. Two different types of annual studies about newspapers and other media was initiated. The first of them - Läsvanestudien (The study of reading habits) - deals with frequency of habits, the other one - Mediebarometern (Media Barometer) - deals with recency or actual reading. Both of these studies are national representative, survey studies. Local studies of media use are also done in cooperation with local and regional newspapers. The character of these are that they usually use the same questions as in Läsvanestudien, which makes it possible to do comparative studies between districts and a national average and between diff

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Kind of collection

Series

Research area

Media, Political behaviour and attitudes, Leisure, tourism and sport (CESSDA Topic Classification)
Social Sciences, Media Studies (The Swedish standard of fields of research 2011)

Map

Publications

Björkqvist Hellingwerf, K. (1994) Tidningsläsning i Luleå och Kiruna. Presentation av en läsarundersökning. Report no. 34. Göteborg: Department of Journalism and Mass Communication.
Google Books

Björkqvist Hellingwerf, K. (1995) Tidningsläsning i Gästrikland. Report no. 46. Göteborg: Department of Journalism and Mass Communication.
Libris | Google Books

Björkqvist, K. (1988) Tidningsläsning i Gästrikland. Presentation av en läsarundersökning. Work report no. 28. Göteborg: Department of Political Science.
Libris | Google Books

Björkqvist, K. (1988) Tidningsläsning i Värmland - en presentation av en läsarundersökning. Work report no. 42. Göteborg: Department of Political Science.

Elliot, M., Reimer, B., & Weibull, L. (1986) Tidningsläsning i Kalmar län. Göteborg: Department of Political Science.
Libris | Google Books

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