Study of reading habits 1984 - Stockholm

This study is part of the collection Local study of reading habits

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Creator/Principal investigator(s)

Lennart Weibull - University of Gothenburg, Department of Journalism Media and Communication

Description

This survey forms part of the research program ´Dagspresskollegiet´. The target group of this survey was the inhabitants of Stockholm. Some of the questions are replications of questions asked in previous readership studies, i.e. questions concerning reading habits, subscriptions of papers, reading interests and background variables such as gender, age, education and party preference. There were also a number of questions not asked in previous surveys. The respondents were asked about the household´s media-equipment and use of video. There were also a battery of questions dealing with radio listening - amount, place, types of programs and broadcasting (national, provincial or local). Special attention was put on local radio and local-TV broadcasting and the respondents view on this new phenomena.

Subject area

Media, Political behaviour and attitudes, Leisure, tourism and sport (CESSDA Topic Classification)
Social Sciences, Media Studies (The Swedish standard of fields of research 2011)

Map

Responsible department/unit

University of Gothenburg, Department of Political Science

Creator/Principal investigator(s)

Lennart Weibull - University of Gothenburg, Department of Journalism Media and Communication

Identifiers

SND-ID: SND 0310

Description

This survey forms part of the research program ´Dagspresskollegiet´. The target group of this survey was the inhabitants of Stockholm. Some of the questions are replications of questions asked in previous readership studies, i.e. questions concerning reading habits, subscriptions of papers, reading interests and background variables such as gender, age, education and party preference. There were also a number of questions not asked in previous surveys. The respondents were asked about the household´s media-equipment and use of video. There were also a battery of questions dealing with radio listening - amount, place, types of programs and broadcasting (national, provincial or local). Special attention was put on local radio and local-TV broadcasting and the respondents view on this new phenomena.

Language

Swedish

Time period(s) investigated

1984-01-01 — 1984-01-01

Geographic spread

Geographic location: Stockholm Municipality

Unit of analysis

Population

Inhabitants of Stockholm municipality, aged 15-75 years

Sampling procedure

Probability: Simple random

Subject area

Media, Political behaviour and attitudes, Leisure, tourism and sport (CESSDA Topic Classification)
Social Sciences, Media Studies (The Swedish standard of fields of research 2011)

Study of reading habits 1984 - Stockholm

Creator/Principal investigator(s)

Lennart Weibull - University of Gothenburg, Department of Journalism Media and Communication

Data format / data structure

Numeric

Data collection

Mode of collection: Self-administered questionnaire: paper

Time period(s) for data collection: 1984-01-01 — 1984-01-01

Data collector: University of Gothenburg, Department of Political Science

Source of the data: Population group

Variables

321

Number of individuals/objects

1370

Published: 1993-01-01
Last updated: 2019-02-06