Media Barometer 1987 - autumn

SND-ID: SND 0613

This study is part of the collection Media barometer

Creator/Principal investigator(s)

Radio Sweden

Description

The first Media Barometer was conducted in 1979 and since then the survey has been carried out annually. The purpose is to explore how the Swedish population is using different media during an average day. In 1987 the respondents were asked if they had been listening to a record player or a tape recorder the day before. If so, they were asked for how long period. They were also asked if the had been reading any of the following the day before: morning paper, evening paper, weekly magazine, comics or any other magazine, or book. If so, they were asked how many and for how long period. Book readers were also asked if they were reading the books for their own pleasure or if it was study literature. Those respondents who answered that they did not read any weekly magazine or other magazine the day before were asked if they had been reading any during the last week. Furthermore respondents were asked about their radio listening habits including which channel the respondent listened to and if he/she listened to their local radio station or any foreign radio station. There is also information on acce

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Language

Swedish

Research principal, contributors, and funding

Research principal

Radio Sweden

Protection and ethical review

Data contains personal data

No

Method and time period

Unit of analysis

Population

Individuals aged 9-79 years

Sampling procedure

Probability: Simple random

Time period(s) investigated

1987

Geographic coverage

Geographic spread

Geographic location: Sweden

Highest geographic unit

Country

Publications

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Publik- och programforskning (PUB), Sveriges Radio (1988) Mediebarometern 1987. Stockholm: Swedish Broadcasting Corporation.
Google Books
ISBN: 9789175525143

Björkvist Hellingwerf, K. (1992) Mediebarometern 1979-1991. Report no. 18. Göteborg: Department of Journalism and Mass Communication.
Libris

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Dataset
Media barometer 1987 - autumn

Associated documentation

Version 1.0

Citation

Radio Sweden (2000). Media barometer 1987 - autumn. Swedish National Data Service. Version 1.0. https://doi.org/10.5878/001018

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Data format / data structure

Numeric

Creator/Principal investigator(s)

Radio Sweden

Data collection

  • Mode of collection: Telephone interview
  • Time period(s) for data collection: 1987-09-01–1987-12-01
  • Data collector: Radio Sweden
  • Source of the data: Population group

Variables

49

Number of individuals/objects

780

Published: 1998-01-01
Last updated: 2019-02-06