Media Barometer 2009

This study is part of the collection Media barometer

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Creator/Principal investigator(s):

University of Gothenburg, Nordicom - Nordic Information Centre for Media and Communication Research

Description:

The first Media Barometer was conducted in 1979 and since then the survey has been carried out annually. The purpose is to explore how the Swedish population is using different media during an average day.

Purpose:

Describe the trends and changes in people's use of mass media.

Subject area:

media, information society, leisure, tourism and sport (CESSDA Topic Classification)
Social Sciences, Media Studies (The Swedish standard of fields of research 2011)

Responsible department/unit:

University of Gothenburg, Nordicom - Nordic Information Centre for Media and Communication Research

Creator/Principal investigator(s):

University of Gothenburg, Nordicom - Nordic Information Centre for Media and Communication Research

Identifiers:

SND-ID: SND 0893

Description:

The first Media Barometer was conducted in 1979 and since then the survey has been carried out annually. The purpose is to explore how the Swedish population is using different media during an average day.

Purpose:

Describe the trends and changes in people's use of mass media.

Language:

Swedish

Time period(s) investigated:

2009

Geographic spread:

Geographic location: Sweden

Lowest geographic unit:

Country

Highest geographic unit:

Country

Unit of analysis:

Population:

Individuals aged 9-79 years

Sampling procedure:

Probability: Stratified
Probability: Simple random

Subject area:

media, information society, leisure, tourism and sport (CESSDA Topic Classification)
Social Sciences, Media Studies (The Swedish standard of fields of research 2011)

Publications

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Nordicom Sverige. 2010. Nordicom-Sveriges Mediebarometer 2009. Nordicom Sverige. ISBN: 978-91-86523-03-9.
Swepub Till lärosätets (gu) databas
ISBN: 978-91-89471-79-5
ISSN: 1101-4539

If you have published anything based on these data, please notify us with a reference to your publication(s).


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Version 1.0:

2011-06-01 doi:10.5878/003064

Media Barometer 2009

Suggested citation:

University of Gothenburg, Nordicom - Nordic Information Centre for Media and Communication Research. University of Gothenburg, Nordicom - Nordic Information Centre for Media and Communication Research (2011). <em>Media Barometer 2009</em>. Swedish National Data Service. Version 1.0. <a href="https://doi.org/10.5878/003064">https://doi.org/10.5878/003064</a>

Creator/Principal investigator(s):

University of Gothenburg, Nordicom - Nordic Information Centre for Media and Communication Research

Data format / data structure:

Numeric

Data collection:

Mode of collection: Telephone interview

Time period(s) for data collection: 2009-02-05 — 2009-06-17

Data collector: Pilen Business Development

Source of the data: Population group

Mode of collection: Telephone interview

Time period(s) for data collection: 2009-08-09 — 2009-12-11

Data collector: Pilen Business Development

Source of the data: Population group

Time period(s) investigated:

2009-02-05 — 2009-12-11

Variables:

798

Number of individuals/objects:

4699

Response rate/participation rate:

66

Published: 2011-01-01
Last updated: 2020-02-14