Media Barometer 2013

This study is part of the collection Media barometer

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Creator/Principal investigator(s)

University of Gothenburg, Nordicom - Nordic Information Centre for Media and Communication Research

Description

The first Media Barometer was conducted in 1979 and since then the survey has been carried out annually. The purpose is to explore how the Swedish population is using different media during an average day.

Purpose:

Describe the trends and changes in people's use of mass media.

Subject area

Media, Information society, Leisure, tourism and sport (CESSDA Topic Classification)
Social Sciences, Media Studies (The Swedish standard of fields of research 2011)

Keywords

mass media, mass media exposure, information and communications technology, newspaper readership, periodicals readership, listening to music, television, radio, cinema attendance, reading habits, newspaper press, book use, reading, household composition, listening to the radio, local broadcasting, radio stations, satellite television, television channels, cable television, television advertising, television news, television programmes, local press, advertising, press advertising, access to computers, television viewing, internet, personal computers, internet access, electronic mail, audio and video equipment, teletext, mobile communication, mass communication

Principal organisation

University of Gothenburg

Accessibility status

Access to data through SND
Access to data is restricted

Responsible department/unit

University of Gothenburg, Nordicom - Nordic Information Centre for Media and Communication Research

Creator/Principal investigator(s)

University of Gothenburg, Nordicom - Nordic Information Centre for Media and Communication Research

Identifiers

SND-ID: SND 0981

Description

The first Media Barometer was conducted in 1979 and since then the survey has been carried out annually. The purpose is to explore how the Swedish population is using different media during an average day.

Purpose:

Describe the trends and changes in people's use of mass media.

Language

Swedish

Time period(s) investigated

2013

Geographic spread

Geographic location: Sweden

Highest geographic unit

Country

Unit of analysis

Population

Individuals aged 9-79 years

Time Method

Sampling procedure

Probability: Stratified
Probability: Simple random

Subject area

Media, Information society, Leisure, tourism and sport (CESSDA Topic Classification)
Social Sciences, Media Studies (The Swedish standard of fields of research 2011)

Keywords

mass media, mass media exposure, information and communications technology, newspaper readership, periodicals readership, listening to music, television, radio, cinema attendance, reading habits, newspaper press, book use, reading, household composition, listening to the radio, local broadcasting, radio stations, satellite television, television channels, cable television, television advertising, television news, television programmes, local press, advertising, press advertising, access to computers, television viewing, internet, personal computers, internet access, electronic mail, audio and video equipment, teletext, mobile communication, mass communication

Is part of collection at SND

Media barometer

Download metadata

Publications

Nordicom Sverige. 2014. Nordicom-Sveriges Mediebarometer 2013. Nordicom Sverige. 978-91-86523-93-0
LIBRIS
ISBN: 978-91-86523-93-0

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Version 1.0

2015-12-02
https://doi.org/10.5878/002751

Media Barometer 2013

Suggested citation

University of Gothenburg, Nordicom - Nordic Information Centre for Media and Communication Research (2015). <em>Media Barometer 2013</em>. Swedish National Data Service. Version 1.0. <a href="https://doi.org/10.5878/002751">https://doi.org/10.5878/002751</a>

Creator/Principal investigator(s)

University of Gothenburg, Nordicom - Nordic Information Centre for Media and Communication Research

Keywords

mass media, mass media exposure, newspaper readership, listening to music, television, cinema attendance, newspaper press, book use, reading, listening to the radio, local broadcasting, radio stations, satellite television, television channels, cable television, television advertising, television news, television programmes, local press, advertising, press advertising, access to computers, television viewing, internet, personal computers, internet access, audio and video equipment, teletext, mobile communication, mass communication

Data format / data structure

Numeric

Data collection

Mode of collection: Telephone interview

Time period(s) for data collection: 2013-02-05 — 2013-06-15

Data collector: Pilen Business Development

Source of the data: Population group

Mode of collection: Telephone interview

Time period(s) for data collection: 2013-08-15 — 2013-12-10

Data collector: Pilen Business Development

Source of the data: Population group

Time period(s) investigated

2013 — 2013

Variables

772

Number of individuals/objects

4797

Response rate/participation rate

64

Published: 2015-12-15
Last updated: 2019-02-06